Fractional Growth Leader
Your Growth. Guided.
Get hands-on growth leadership from a seasoned growth marketing executive
— without the full-time commitment or cost.
Why hire a Fractional CMO or Growth Leader?
More bang for the buck. Less risk.
Hiring a full-time marketing executive is expensive, risky, and often premature — especially if you’re still proving product-market fit or scaling your first paid channels.
With fractional leadership, you get executive-level strategy and execution, tailored to your current stage and budget.
Lower Cost, Less Risk
Pay only for what you need — no overhead, equity, or long-term lock-ins.
Hands-on + Strategic
We don’t just consult. We build, test, and optimize alongside you.
Scalable & Flexible
Start with 10–20 hours/month and ramp up or down based on growth.
20+ Years of Experience
Backed by real results: $12M → $65M. $15M → $55M. SaaS, marketplaces, health, education, and more.
“Paul was instrumental in building our acquisition funnel from the ground up. He was hands-on, strategic, and budget-conscious — exactly what startups need in a growth leader.” — Sumeet Ganju, Founder, InverseWealth
Who benefits most from a fractional CMO?
🚀 Startups Post-Funding
Need to prove traction, build your first funnel, or scale CAC-efficient channels.
🧍♂️ Solo Founders / Lean Teams
Want to offload growth to someone who can lead and execute — from strategy to reporting.
🏗️ Small Teams Needing Expertise
Already have junior marketers but need someone to drive direction, mentor, and lead.
What do Fractional CMO, VP, Head of Growth do?
📈 Growth Strategy & Roadmaps
Align efforts with business goals. Prioritize the right levers.
💰 Paid Acquisition Planning
Meta, Google, TikTok, Direct Mail— from media mix to launch to scale.
🔄 Retention & Lifecycle
Set up email workflows, retention strategies, re-engagement campaigns.
🧪 Website & Funnel Optimization
CRO, analytics, attribution, and experimentation.
👥 Team Building & Mentorship
Hire, onboard, and lead marketing teams — short or long-term.
Have no marketing at all?
Paul is our fantastic Head of Growth for Tutoring. He came in when this new service was still very much in its infancy, there was little growth or marketing motion to speak of, and very limited resources. He has been a crucial strategic partner in the development of our service and is relentless and scrappy – always finding a way forward. He helped us up-level our marketing stack, prove out new channels, accelerate our pace of experimentation and bring in awesome teammates to run core marketing functions. 10/10!
Quentin Cook
CEO
Hit a wall in growth?
We hired Paul because we had hit a wall with our growth efforts. He came in and within just a few weeks, diagnosed the underlying issues and helped us built a very realistic understanding of our acquisition funnel. What impressed me most about Paul was how hands-on he was he was. He was able to setup tracking, email campaigns, run A/B tests and analyze ad campaigns with a very small and inexperienced team. Paul is also a great steward of marketing budgets and unlike a lot of other growth leaders, is able to experiment without needing a massive budget…
Sumeet Ganju
Founder
Need direction & leadership?
I’ve had the pleasure of working closely with Paul, who led our growth marketing and marketing initiatives with incredible skill. Paul’s leadership brought clarity and direction to our team, making collaboration simple and productive. As a creative, it was awesome to collaborate with Paul on various campaigns and product launches. He has a natural talent for identifying growth opportunities and executing strategies that drive results…
Lisa Hall
Design Executive
EXAMPLE ENGAGEMENTS
What does Fractional Growth Packages look like?
- No Long Term-Contracts, Little Risk
- Weekly Check-ins & Monthly Strategy Updates
- Strategy + Execution
- Flexible to your ever-changing needs
Lean Startup
10-15 hours / month for hands-on execution & reporting. Campaign development, management and optimization.
Real Example:
B2B SaaS STARTUP
- Hired to setup, manage & scale Google Campaigns
- Tracking Setup, Reporting, Data Analysis
- Strategy + Creation of Landing pages, lead hooks, retention strategy.
- Setup Hubspot CRM, dashboards, link to paid campaigns
- Result: YOY +115% SQLS
Growth Sprint
20-30 Hours / Month with Team Leadership. Mix of hands-on and working with training up existing team members.
Real Example:
Edtech B2C / DTC
- Relatively new service launched & needed to scale.
- Worked directly with PM to test & launch acquisition, retention campaigns + product updates.
- Result: 644% more signups in 1st Year. 10x New Paid Subscribers
Go Big or Go Home
Full ownership of the funnel & hiring roadmap. Fractional CMO (aka Interim CMO) for full strategy, training and execution.
Real Example:
DTC e-Commerce Marketplace
- Hired as Head of Marketing
- Full ownership of Acquisition & Retention
- Hands-on creation & execution of Google Adwords, Meta \ IG, Direct Mail.
- Trained & Hired Lean Team
- Result: $12M to $65M in 2 years. Raised 113M across two rounds
| Full Time CMO | Fractional CMO or Leader | |
| Cost | $220K+ | As low as $2500/Month |
| Commitment | Long-Term Hire | Month-to-Month |
| Execution | Varies | Included |
| Scalable | ❌ | ✅ |
| Risk | High | Low |
Let’s talk about growth
Tell me where you are and where you want to go. I’ll help you figure out if a fractional engagement makes sense. No pressure, no pitch. I’ll give you a honest assessment on where I can or cannot help you achieve the growth you desire!
Start by filling out this interest form →
Contact me via Linkedin
You can also reach out to me via Linkedin > Paul Lee
or email : info@cleancutgrowth.com